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Assessing the quality of Care through survey feedback

There are more than 500,000 care and nursing home places across the UK¹, and with the population of people over 65 set to increase dramatically, social care organisations are facing unknown pressures. In fact, by 2032 the number of over 85s in England is expected to increase by 106 percent² – and the number of [...]

By | 2017-02-22T10:54:13+00:00 April 4th, 2016|Marketing|Comments Off on Assessing the quality of Care through survey feedback

The true value of survey research and how to get it right

Across all industries, there is one thing successful brands and organisations have in common: satisfied and loyal customers. Those brands know that keeping happy customers costs much less than converting new ones – so customer retention forms part of their marketing strategy But how do you know if your customers are truly satisfied and would [...]

By | 2017-02-22T10:54:13+00:00 March 5th, 2016|Marketing|Comments Off on The true value of survey research and how to get it right

Marketing fit-for-purpose

So the new year is here and so comes the more frequent, one-time annual evaluation of our performance and goals. If like most of us you have renewed enthusiasm at this time of year for leading a better lifestyle and getting fit, you'll be planning just how you intend to do that. And some of [...]

By | 2017-02-22T10:54:13+00:00 January 2nd, 2015|Marketing|Comments Off on Marketing fit-for-purpose

Measureable results

We’re a touchy feely bunch here at Carlton Kennedy and although we advocate measureable results and evidence based marketing decisions, this means stats do play a big part of our lives, (sorry but they are very helpful) and we couldn’t resist these massive insights. According to Google the number of people owning mobiles in the [...]

By | 2017-02-22T10:54:13+00:00 October 9th, 2014|Marketing|0 Comments